Cookie Policy

Last updated: April 11, 2026

What cookies we use

Scaup uses a minimal number of cookies. Here's exactly what we use and why:

Authentication cookies

Purpose: Keep you signed in to your Scaup account

Set by: Convex Auth

Required: Yes. The app doesn't work without these

Analytics cookies

Purpose: Help us understand how people use Scaup so we can improve it

Set by: Mixpanel

Data collected: Pages visited, buttons clicked, feature usage. Your name and email are sent so we can tell accounts apart

Session analytics cookies

Purpose: Show us how the dashboard is actually used, including replays of sessions in the app, so we can fix what is confusing

Set by: Microsoft Clarity

Data collected: Pages visited, clicks and scrolling inside the Scaup app, tied to your account id

Support chat cookies

Purpose: Keep your support conversation going between visits

Set by: Crisp

Data collected: Your name, email and the sites on your account, so whoever answers knows who they are talking to

What we don't use

  • No advertising cookies
  • No tracking cookies from ad networks
  • No third-party cookies for retargeting
  • No cross-site tracking, and nothing that follows you around the web. Our analytics only see what happens on the Scaup website and inside the Scaup app

Managing cookies

You can clear or block cookies through your browser settings. Keep in mind that blocking authentication cookies will prevent you from signing in to Scaup.

How cookies work on Scaup

Cookies are small text files stored in your browser when you visit a site. Scaup uses them to keep you logged in, to understand how people use the product so we can make it better, and to keep your support chat going between visits.

Beyond cookies, search engines and AI tools like ChatGPT also need ways to discover and understand your site content. If you want your website visible to AI search and AI-powered answers, consider setting up an llms.txt file -- a plain-text file that tells AI crawlers what your site is about and what pages matter. For a complete strategy on getting your site into ChatGPT and other AI answers, see our guide on AI search visibility. If you're also thinking about how AI fits into your SEO workflow, our overview of automated SEO covers how the technology works and what results you can realistically expect. If you're building a SaaS and want to grow organic traffic without hiring an agency, our guide to SEO for SaaS founders walks through a strategy that fits a founder's schedule. If you're weighing which SEO tool to use, our AI SEO tool comparison breaks down how Scaup stacks up against Ahrefs, Semrush, and Surfer for SaaS founders and indie hackers. If Semrush feels too expensive for a one-person team, our guide to Semrush alternatives for small teams and solo founders covers cheaper options that cover the basics without the enterprise price tag.

We don't use cookies to serve ads, build advertising profiles, or sell your data. Product analytics are tied to your account, so we can tell one person's usage from another's -- that is how we see things like "most users click the approve button within 10 seconds". We never share that data with advertisers.

Cookie duration

Authentication cookies set by Convex Auth persist for the duration of your session and are cleared when you sign out. If you stay signed in, these cookies are renewed automatically so you don't have to log in every time you open the app.

Mixpanel stores its identifier in your browser's local storage rather than in a cookie. It lasts until you clear your browser data and it is tied to your Scaup account. Microsoft Clarity and Crisp do set cookies, which expire within a year.

Common questions

Does Scaup use Google Analytics?

No. We use Mixpanel for product analytics and Microsoft Clarity for session analytics inside the app. No Google Analytics cookies are set on this site.

Will blocking cookies break the site?

Blocking authentication cookies will prevent you from signing in to your Scaup account. Blocking analytics cookies won't affect functionality -- you'll still be able to use the app normally.

Do you use cookies for advertising?

No. We don't run retargeting campaigns or use ad network cookies of any kind.

How do I delete my cookies?

Go to your browser settings and clear cookies for scaup.io. In Chrome, that's Settings > Privacy and security > Delete browsing data. In Firefox, it's Settings > Privacy and Security > Cookies and Site Data > Manage Data.

Contact

Questions about cookies? Email us at [email protected].

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